Over the past few weeks some posts and launches have really amazed me, none more than Jason’s smooth launch of his new joint blog, Make Money Dynamo. It absolutely amazed me when I saw how many subscribers he attracted in such a short space of time, and then he revealed to readers of his blog how he managed to gain 1,273 subscribers in three days. This post is well worth a read, and so is the free download e-book on Make Money Dynamo.

Other great posts over the past few weeks:

• Design Matters – 10 tips For a Blog Design Makeover
• Keywords in Post Titles, Does it really matter?
• How “Work From Home Ideas” Made Google Top 10
• Importance Of Keywords (I liked this because it re-enforces the post I made earlier this week, How To Do Keyword Research For Search Engine Rankings)
• Are You Taking Advantage Of The Holiday Season? – I really should be, and you should be too
• Ten Tips for Stats Addicts – It was a guest post, but it was brilliant

Finally, I’d also like to thank Adam from Creadiv for his WPTone WordPress theme. In creating niche blogs I find it hard to find a well optimized adsense theme, and so this theme was like a gift from the Gods to me. Currently I’m using it on my newest mini blog, About Coral Reefs – Facts And Information.

I’m also probably going to be holding a big contest soon, so stick around or subscribe so that you find out when it starts.

Case studies are not only a good form of gaining loyal readers, but also make spectacular link bait and viral content, circulating around the blogosphere in the time it takes me to write this post and sending floods of traffic the way of the blogger conducting the case study.

There are 3 main ways in which you can improve the effectiveness and profitability of case studies: telling the world, following through, and publishing every single detail and result there is.

Tell The World

Don’t expect success of any form if you conduct a case study secretly. Let readers follow every step of the journey, so that they feel included in the case study and become more involved, leading them to be much more likely to subscribe to your blog for every update. Create a following before you start the case study, and make clear your intentions, so that readers will know what to expect and the following can grow exponentially along the way.

Follow Through

Once you start your case study, commit to it. As a reader, there is nothing worse then getting excited by an event only to be disappointed by a cancellation of events or a long wait. In order to protect your reputation, maintain your follower base and see results, commit and don’t disappoint.

Publish Every Single Result And Detail

Readers are interested in what you have to say. Don’t set them short of the results they have been waiting patiently for as they have followed your study. Give them every single statistic, observation and detail. Leave nothing to guesswork, and answer all questions. Readers will have a lot more respect for you if you help them out with all of their questions (after all, you are the expert, right?).

And remember, capitalize on the case study. Ask readers to subscribe to the blog on the first post in the case study so that they can get all of the updates and results that they are waiting for as soon as they are available. How can you resist revolutionary results?